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How the Burnaby Pub Reduced Waste and Embraced Sustainability with KeyGreen

Author(s): Oscar Juarez, 29/10/2025

The Background

The Burnaby Pub & Restaurant, located in the heart of Greystones, is a popular hospitality venue known for its strong community presence and commitment to quality service. Led by owner John Byrne who was recently appointed Vice Chair of the Licensed Vintners Association (LVA). The business has taken bold steps to improve its environmental impact through smarter waste practices.

The Challenge

Like many hospitality businesses, The Burnaby initially faced common barriers such as an overreliance on General Waste bins, low staff awareness around Organic Waste, and inconsistent signage. Recognising the opportunity for positive change, they partnered with KeyGreen to implement targeted solutions aimed at reducing waste volumes, improving compliance, and boosting sustainability performance.

The Solutions

KeyGreen carried out a tailored sustainability assessment and supported the team with the following actions:

  • Optimised bin placement, ensuring Organic, Recycling, Glass and General Waste bins were placed side-by-side in key service areas.
  • Staff education sessions with printed and digital materials to improve awareness and confidence in proper waste segregation.
  • Clear signage installed above internal bins to guide staff during daily operations.
  • Waste data monitoring through the KeyGreen Portal to track progress and support sustainability reporting.

The Result

  • 22% diversion of General Waste to Organic Waste, improving compliance and reducing disposal costs.
  • 99% increase in Organic Waste, despite increased volume and footfall.
  • Sustainability Certification awarded by KeyGreen, recognising the site's operational improvements and environmental leadership

Period: Jan–July 2025 vs. Jan–July 2024

Customer Feedback

Customer Feedback

“I have found Oscar from KeyGreen to be of great help in helping us to reduce our waste costs”

John Byrne Owner of the Burnaby Pub & Vice Chairman of the LVA

Looking Ahead

The Burnaby is now expanding this approach to its sister site, The Beach House, As a prominent voice in the sector through his role with the LVA.

John Byrne is helping to drive a culture of sustainability among publicans and restaurateurs across Ireland.

The Burnaby’s journey highlights how operational change, staff engagement, and expert guidance can deliver meaningful environmental outcomes in the hospitality industry.

KeyGreen remains committed to empowering businesses with practical solutions that reduce waste, save costs, and build a more sustainable future.

Talk to us

If you are looking for help to achieve your sustainability goals please get in touch with our dedicated sustainability lead, Oscar, at oscar.ramirez@keygreen.ie